Are the Bow Riders destine for extinction - I noticed on the note from Godfrey merger with Rinker that there is a obvious omission the Bow riders are not mentioned - See below -
QUOTE
Dealers, customers to benefit from diverse portfolio of leading brands
ELKHART, Ind., Nov. 17, 2005 – Godfrey Marine and Rinker Boat Company today announced they have merged to
form the fourth largest pleasure boat manufacturer in the U.S. Headquarters for the combined companies will be at
Godfrey Marine’s Elkhart, Ind., location. Terms of the transaction were not disclosed.
The new company will market nine major brands, all of which are market leaders. They include Rinker express
cruisers and Captiva runabouts; Godfrey’s Hurricane deck boats; Aqua Patio, Sanpan, Sweetwater, Parti Kraft
and Tuscany pontoon boats; Polar Kraft aluminum fishing boats and Polar fiberglass fishing boats. The combined
companies’ boats are sold by more than 525 dealers nationwide and in 22 countries.
“Both Rinker and Godfrey have strong traditions of independence and commitment to relationships with
employees, dealers, and suppliers,” said Bob Deputy, President of Godfrey Marine. “Combining these two industry
leaders offers significant benefits including, diverse and comprehensive product lines, state of the art manufacturing
facilities and a reputation for industry-leading products.”
“Joining forces with Godfrey is a natural strategic fit for Rinker. Together, we bring extensive boating industry
experience and an exceptional track record as independent companies delivering innovation, value and service,” said
Bob Moran, CEO of Rinker. “Combining our respective strengths enables us to fulfill growth opportunities that will
meet a wide cross-section of boating lifestyle needs.”
Headquartered in Elkhart, Ind. since 1903, Godfrey Marine is the largest family-owned independent builder of
recreational and fishing boats in the U.S. Godfrey operates eight manufacturing facilities in Elkhart, as well as an
aluminum boat plant in Syracuse Ind., and fiberglass boat plants in Benton, Ill. and Vinemont, Ala.
Godfrey introduced the first aluminum pontoon boat in 1958 and their Sanpan, Aqua Patio, Sweetwater and Parti
Kraft brands have consistently been recognized as No. 1 or No. 2 in industry retail sales. Hurricane pioneered the
deck boat concept and has long been recognized as the No. 1 builder of deck boats, based on retail registrations.
Founded in 1945 by the Rinker family, and headquartered in Syracuse, Ind., Rinker Boat Co. enjoys a category
leading position in express cruisers and runabouts with 16 models from 19 to 43 feet.
The combined companies offer dealers and consumers a choice of MerCruiser or Volvo Penta inboard/outboard
power or outboard motor brands Evinrude, Honda, Johnson, Mercury, Suzuki or Yamaha.
The merged companies comprise a partnership between the private equity firm of Code Henessy & Simmons LLC
(CHS) and Godfrey Marine’s senior management group, Bob, Bill and Larry Deputy who will retain a significant
equity ownership in the new entity. The Deputy family, which has owned Godfrey since 1953, will continue in key
executive roles in the new entity as will members of Rinker’s senior management team.
For more about Godfrey Marine:
http://www.godfreymarine.comFor more about Rinker:
http://www.Rinkerboats.comFor more about Code Henessy Simmons (CHS):
http://www.chsonline.com/QUOTE
I have to wonder if this is a trend to go with the larger boats where the profit margin is greater -
Mike -
